23
Apr
India does not need to be told it is a major sports market. It already is. The bigger question now is how the next phase of growth is going to be built. According to Nicole Junkermann, founder of Gameday by NJF Holdings, the most significant long-term opportunities may lie beyond individual teams and headline franchise valuations, and instead in the strength of leagues themselves. Nicole Junkermann: The Future of Sport Will Be Built at League Level India’s success in cricket has already demonstrated the power of league-based sport at scale. From franchise models and media rights to…
